Notes

Avoid open-ended next steps in sales

🌱 Seedling Watered 1 day ago April 12, 2025 at 3:55 PM Planted 3 months ago January 19, 2025 at 4:42 PM 1 min read
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In a sales conversation, you should avoid open-ended next steps like the plague. This is when the call ends with the client saying they’ll get back to you without specifying when exactly they’ll get back to you.

Open-ended next steps put you in a dynamic of subservience rather than peer, weakening your prospects of winning the client.

Instead, push the client for a clear and actionable next step.

References

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