/articles/what-investors-want-from-dtc-brands/ to https://link.retaildive.com/click/32513775.19706/aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2RpcmVjdC10by1jb25zdW1lci93aGF0LWludmVzdG9ycy13YW50LWZyb20tZHRjLWJyYW5kcy8/637e582e0821e0a3d7090092B37885a3e